Game developer Peter Molyneux has gone all-in on NFTs and the concept of “play-to-earn” games, announcing in December that the next project from his studio 22Cans called “Legacy” will incorporate blockchain technology and NFTs. The point of the game is basically to scale from a small local business into a mega corporation, but they key component is that you have to own land in the game. There’s the rub, and the huge potential for revenues. Welcome to the metaverse!

You can see the Legacy Land Sale here with the following intro:

Our first Land sale takes place in London, England, one of the World’s most lucrative real estate locations. Here, you can grab yourself a piece of the UK, home to Peter Molyneux and the 22cans team. Be quick, this is a city with a history of property price rises — in Legacy, you’ll not get a better chance to own a piece of this magnificent city. Avoid delay, get in today!

Players reacted with enthusiasm as they invested over $54 million in digital land! This is definitely another “play-to-earn” project to keep your eyes on.

NFT mania continues as prices keep breaking records. Along with NFTs for digital art and collectibles, we’re seeing an explosion of NFT sales relating to games and virtual worlds. Virtual land, buildings and other property in the metaverse are selling for astronomical prices.

One of the latest is the NFT for The Metaflower Super Mega Yacht which is available in the popular virtual world of The Sandbox. The NFT sold for $650,000 which naturally generated some criticism.

We’ll see if the criticism is justified. The popularity of the metaverse and virtual worlds is exploding, and many collectors are trying to get in on the ground floor by scooping up land and other property. We’ll see if they’re being smart, or if they’ll be hurting once the bubble bursts.