The iPad’s effect on the gaming industry
The iPad is having a huge impact on the gaming industry, and the bog industry players are paying attention.
After Apple Chief Executive Tim Cook noted that iPad sales now surpass PC unit sales for HP, Lenovo, Dell, and Acer; Mike Capps, president of game developer Epic boasted that Apple’s new tablet computer has “more memory and higher screen resolution than an XBox 360 or Playstation 3.”
Hardcore gaming snobs may scoff, but Apple’s competitors are taking notice. In late October 2010, Nintendo of America President Reggie Fils-Aime said Apple was a more dangerous competitor than Microsoft.
76% of Apple’s revenues now come from ‘post PC devices’ — iPads, iPhones, and iPods, Cook said Wednesday. And gaming is one of the most popular applications for these devices. Of the top 25 paid iPhone apps, at least 22 are games; among the top 25 paid iPad apps, at least 12 are games.
To be sure, most of the casual games that are so popular on the iPad and iPhone aren’t as sophisticated — or expensive — as the best games on home consoles or dedicated handheld gaming devices. But Apple’s massive volume — Apple has now sold more than 55 million iPads — means its products are getting plenty of attention from developers.
It probably isn’t affecting serious gamers, but for casual games the iPad and smartphones have revolutionized the business as more people get hooked on Angry Birds or play simple games like chess or casino games. Now as the iPad gets more powerful with better screens, we might see it have an impact on serious gaming as well.
Comments Off on The iPad’s effect on the gaming industry
Posted in: Mobile Gaming
Tags: apple, ipad, ipad gaming, nintendo