Sounds like good advice to me. Really, why would anyone play a new game that’s just like WoW when there’s an established player base – a gigantic one at that – around Blizzard’s baby. “Players that have invested time in WOW don’t just want to do the same thing in other game – they want to try something completely new and different,” said Dabiri. Again, true. This was part of the reason I quit playing Warhammer. I thought I was just burnt on WoW, but almost all MMOs today use the same grinding method to grant players rewards. It gets old. Someone, somewhere has to have a new idea about thousands of players interacting with one another.

That’s another important point – the shift in MMO development has to be about more than just setting. Part of WoW‘s success is that it has an engaging, coherent world, but more importantly it was a new style of play for millions of people. That’s what we really need from a new MMO – something that feels completely different from anything we’ve played before.

Source: cvg.com