mmo world – Fearless Gamer https://www.fearlessgamer.com Sun, 28 Feb 2010 00:33:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.8 D&D Online got the free-to-play model right https://www.fearlessgamer.com/2010/02/27/dd-online-got-the-free-to-play-model-right/ Sun, 28 Feb 2010 00:33:41 +0000 https://www.fearlessgamer.com/?p=1259 D&D Online.Everyone loves a free game, especially a free game done right. Take League of Legends – the game has been around for less than a year and has already been downloaded more than a million times. It’s a great model, but one that hasn’t been as successful in the MMO world. Dungeons and Dragons Online is bucking that trend, continuing to grow both its free and subscription fee paying user base.

Turbine announced that the game has seen more than a million players in growth since the re-launch last September. Paid player subscriptions have also doubled, and the game’s store transactions are blazing along at three times the industry average, giving the franchise a 500% growth in revenue. Can you imagine what WoW’s numbers would look like if Blizzard could pull that off? Are there numbers with that many zeroes?

CEO Jim Crowley summed up the success quite well. “We’ve known all along how great this game is and by implementing an innovative new model that put the players in charge of how they pay and play DDO Unlimited, we’ve successfully expanded our reach and injected new energy into the game. Without a doubt, DDO Unlimited is a hit!”

Source: Kotaku

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